The Toyota Land Cruiser 300 is back in India, starting at ₹2.31 crore (ex-showroom). Discover its rugged 4×4 tech, twin-turbo V6 diesel power, off-road abilities, rich comfort and new GR-S variant that takes adventure to the next level.
If you’ve been day-dreaming about a rugged yet supremely comfortable SUV that can go anywhere, your wait is over. Toyota has officially launched the Land Cruiser 300 in India—packed with serious off-road grit, modern tech, and a hefty price tag too.

Price That Turns Heads & Variants That Impress
Toyota Kirloskar Motor has priced the Land Cruiser 300 starting at ₹2.31 crore (ex-showroom) for the ZX trim, while the off-road-focused GR-S variant comes in at ₹2.41 crore (ex-showroom).
It’s a big number, no doubt. But think of it this way: you’re getting a proper, luxury 4×4 that rivals even the Range Rover or Mercedes-AMG G-Class in both capability and status.
What’s Under the Hood? Guts, Grace & 4×4 Mastery
Mighty Engine & Smooth Gearbox
Under that bold hood sits a 3.3-litre twin-turbo V6 diesel engine, delivering around 304 hp and a massive 700 Nm torque, all sent through a 10-speed automatic transmission and permanent AWD.

Terrain-Busting Tech
Both ZX and GR-S trims now offer Level-2 ADAS—adaptive cruise, lane-keeping, emergency braking, and more.
The GR-S variant ups the ante with front and rear differential locks, limited-slip rear diff, adaptive variable suspension, and specialized off-road modes like crawl control, hill-start/descent assist, terrain select, plus a multi-angle camera setup to see every obstacle.
Inside & Out – Comfort Meets Command
Design & Build
The Land Cruiser still looks like a tank—bold, chunk-toned, serious. You’ve got LED headlights, bold grille, and for the GR-S, blacked-out wheels and sporty touches inside and out.

Luxury & Convenience
Inside, it’s ultra-comfortable: 12.3-inch infotainment screen with Apple CarPlay/Android Auto, digital driver display, four-zone climate control, a 14-speaker JBL sound system, ventilated seats, sunroof, and even a cool box in the centre armrest.
Why This SUV?
Built Tough for Every Road: Whether you’re in the wild or city, this gives you confidence and luxury packed together.
One of a Kind: No real competition in its price bracket—Range Rover or G-Class comes close.
Also Read – Brixton Crossfire 500X India Launch.
Tech Meets Tradition: Old-school strength with new-school safety and comfort.
FAQs – Toyota Land Cruiser 300
Q: On-road price in cities like Lucknow?
With RTO, insurance, etc., expect it to cross ₹2.5 crore easily.
Q: What’s the difference between ZX and GR-S?
ZX is more luxury-focused. GR-S is built for adventure—locks, tougher suspension, blacked aesthetics.
Q: Fuel efficiency?
No official numbers yet, but expect around 8–10 kmpl given its weight and diesel engine.
Q: After-sales & support?
Toyota’s service is reliable, though this is an imported model—service costs may be high.
Q: Why buy it over a cheaper SUV?
If you’re looking for unmatched off-road capability wrapped in supreme comfort and legendary reliability, this is it.
Final Thoughts: Toyota Land Cruiser 300
If you’ve saved for your dream SUV, wish to explore beyond tarmac, and don’t mind spending for excellence—this Land Cruiser 300 might be exactly what you’ve been waiting for. It’s not just a vehicle; it’s a statement—tough yet elegant, premium yet adventurous.
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