Most followed Instagram accounts 2025 – List Released!
Instagram real estate is dominated by celebrities, top athletes, and even the platform itself. Curious who currently leads? Let’s dive into the top 10 most‑followed Instagram accounts in the world in 2025—including surprises and what makes them click-worthy.
Instagram Official (@instagram)
Followers: ~692 million
It’s the platform’s own account, sharing updates, memes, features, and creator highlights. A hub for global trends—no surprise it tops the list.

Cristiano Ronaldo (@cristiano)
Followers: ~655 million
Beyond football, he shares training, family moments, partnerships—and truly connects with fans. He’s the most-followed person on Instagram.

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Lionel Messi (@leomessi)
Followers: ~505 million
Fans love football royalty. Messi shares his career journey, family glimpses, and branded content in Spanish (often with English), making it global.

Selena Gomez (@selenagomez)
Followers: ~424 million
What sets her apart: She mixes personal posts with mental health advocacy, Rare Beauty updates, and candid moments, making her incredibly relatable.

Kylie Jenner (@kyliejenner)
Followers: ~396 million
Why she shines: From beauty brand reveals to family snapshots and fashionable lifestyles, Kylie uses Instagram to boost her empire—Kylie Cosmetics, Kylie Skin, and more.

Dwayne “The Rock” Johnson (@therock)
Followers: ~395 million
What scars with fans: His larger-than-life screen persona translates to Instagram—behind-the-scenes blockbusters, fitness motivation, and comedic flair.

Ariana Grande (@arianagrande)
Followers: ~377 million
She posts music updates, raw daily life, and fashion moments. Her minimalist yet consistent uploads help maintain easy engagement.

Kim Kardashian West (@kimkardashian)
Followers: ~360 million
Why she’s trending: Kim blends brand promos, family life, and beauty line posts (SKIMS, KKW)—keeping loyal loyal fans & boosting engagement.

Beyoncé (@beyonce)
Followers: ~316 million
Though she posts less frequently, each update—be it an album release or artistic photo—becomes an Instagram event.

Khloé Kardashian (@khloekardashian)
Followers: ~306 million
Why she’s in the top 10: Khloé blends realness with lifestyle content, personal growth stories, and brand collaborations, which resonate with her audience.

Summary Table – Most followed Instagram accounts 2025
Rank | Followers | Traits |
692 million | Platform updates & trends | |
Cristiano Ronaldo | 655 million | Football + personal content |
Lionel Messi | 505 million | Football royalty + family |
Selena Gomez | 424 million | Mental health advocacy |
Kylie Jenner | 396 million | Beauty mogul + lifestyle |
Dwayne Johnson | 395 million | Fitness + film life |
Ariana Grande | 377 million | Music + personal moments |
Kim Kardashian | 360 million | Business + glam life |
Beyoncé | 316 million | Artistic launches |
Khloé Kardashian | 306 million | Realism + brand collabs |
- Athletes Rule Personal Flair – Ronaldo and Messi dominate with 655M and 505M followers. Sports + family = global reach.
- Celebrities as Brands – Kylie, Selena, Beyoncé, Kardashian sisters illustrate how stars turn fame into business clout.
- Instagram Itself Wins – Its huge follower base shows people still rely on official platform updates.
FAQs
- Who is the most-followed person on Instagram in 2025?
Cristiano Ronaldo is the top individual, followed by Lionel Messi.
- What brand account has the most followers?
The official @instagram account leads with ~692 million followers, topping even major celebrities.
- Which woman has the highest Instagram following in 2025?
Selena Gomez tops female accounts with ~424 million followers, with Kylie Jenner and Beyoncé close behind.
- How many followers does Messi have on Instagram?
Lionel Messi currently has around 505 million followers as of mid-2025.
- Is Virat Kohli in the global top 10?
No. Although Virat Kohli is India’s most-followed Instagrammer (~273 M), he ranks around 16 globally.
- How do influencers grow millions of IG followers?
They mix high-quality visuals, consistent schedules, personal stories, brand deals, and relatable content—across sports, entertainment, business, and advocacy.
Virat Kohli is Not In Top 10 most followed Instagram accounts 2025
Today’s Instagram giants are a mix of sports icons, business-savvy celebrities, and the platform itself. From Ronaldo’s athletic inspiration to Gomez’s mental health advocacy, they each know how to connect. If you’re a creator, marketer, or just curious—these accounts offer lessons in authenticity, brand building, and global engagement.
[…] Also Read – Top 10 most followed Instagram accounts. […]