Introduction: Ather Scooter – The New Family Scooter on Indian Roads
Ather Energy has introduced its latest electric scooter, the Ather Rizta, tailored for Indian families seeking a reliable, spacious, and feature-rich ride. With a starting price of ₹1.10 lakh (ex-showroom), the Rizta combines practicality with modern technology, making it a strong contender in the electric scooter market.

Variants and Pricing: Options to Suit Every Need
The Ather Rizta is available in multiple variants to cater to different preferences and budgets:
Rizta S 2.9 kWh: Priced at ₹1.10 lakh, offering a range of 123 km.
Rizta S 3.7 kWh: Priced at ₹1.37 lakh, offering an extended range of 159 km.
Rizta Z 3.7 kWh: Priced at ₹1.51 lakh, featuring additional premium features.
These options provide flexibility for customers to choose a model that aligns with their commuting needs and budget.
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Key Features: Combining Comfort with Innovation
- Spacious Design for Families
The Rizta boasts a wide and comfortable seat, accommodating two adults and a child with ease. The flat footboard and ample under-seat storage enhance its practicality for daily use.
- IP67-Rated Battery
Equipped with an IP67-rated battery, the Rizta ensures protection against dust and water, making it suitable for various weather conditions.
- Magic Twist Feature
The innovative ‘Magic Twist’ feature acts as an engine brake, providing regenerative braking that recharges the battery during deceleration.
- Advanced Safety Features
Safety is paramount with features like SkidControl for better traction, AutoHold for stability on inclines, and a reverse mode for easy maneuvering.

Performance and Range: Efficient and Reliable
The Rizta’s performance varies based on the chosen variant:
- 2.9 kWh Battery: Offers a range of 123 km, suitable for daily city commutes.
- 3.7 kWh Battery: Provides an extended range of 159 km, ideal for longer journeys.
With a top speed of 80 km/h, the Rizta ensures a smooth and efficient ride.
Charging and Warranty: Convenience and Assurance
Charging the Rizta is straightforward, with the battery reaching 80% charge in approximately 4.3 hours. Ather offers a standard battery warranty of five years or 60,000 km, providing peace of mind to customers.
Design and Color Options: Stylish Choices
The Rizta is available in various colors, including Pangong Blue, Alphonso Yellow, Cardamom Green, Deccan Grey, and Siachen White. These options allow customers to choose a scooter that reflects their personal style.
Market Reception: A Positive Response
Since its launch, the Ather Rizta has received a warm welcome from the Indian market. Its blend of family-friendly features, advanced technology, and competitive pricing positions it as a strong choice for those considering an electric scooter.
FAQs: Family Scooter | Ather Rizta Electric Scooter Launched
Q: What is the starting price of the Ather Rizta?
A: The base model, Rizta S 2.9 kWh, starts at ₹1.10 lakh (ex-showroom).
Q: What is the range of the Rizta with the 3.7 kWh battery?
A: The 3.7 kWh battery variant offers a range of up to 159 km on a single charge.
Q: Does the Rizta have regenerative braking?
A: Yes, the ‘Magic Twist’ feature provides regenerative braking, recharging the battery during deceleration.
Q: What safety features are included in the Rizta?
A: The Rizta includes SkidControl, AutoHold, and a reverse mode for enhanced safety and convenience.
Q: How long does it take to charge the Rizta?
A: Charging to 80% takes approximately 4.3 hours.
Conclusion: Ather Rizta – A Smart Choice for Indian Families
The Ather Rizta stands out as a practical and innovative electric scooter designed with Indian families in mind. Its combination of spacious design, advanced features, and competitive pricing makes it a compelling option for those looking to transition to electric mobility.
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